June 20 - Kevin Federline Signs Save The Penny Petition

Sunshine.

Today we hit the streets to attend a Times Square promo event for Virgin Mobile, who is trying to get the message out about the power of the penny, and the importance of saving it from irrelevancy - with the help of Kevin Federline! K-Fed gave a moving speech and answered some hard-hitting one-on-one questions with yours truly, including an “explanation” of why he wasn’t feeling so charitable last weekend in Miami. Virgin CEO Richard Branson didn’t make it to the event due to “plane troubles”, which is ironic since he OWNS an airline. But Kevin more than made up for his absence!